AdNews Newsletter
As TV ad market slumps.
First time since 2012.
AI is changing junior roles, not eliminating them.
386% increase in awareness.
Effective immediately.
"Does advertising still benefit from having an idea?”
The model that built this industry won't be the one that carries it forward. This is what comes next.
Carat is the incumbent.
Amazon Ads launches its Ads Agent tool in Australia.
Marketing and PR.
Handling social-first creative and content production.
Formerly managing partner.
$2.4 million placement at $0.054 per share.
Australia recorded the lowest pDOOH penetration at 1.7%.
Raised more than $151,000.
"The organisations that do this well will have a real advantage."
Simplified and flexible logo.
Sharon Adams.
Adding scaled creator and influencer engagement to its customer growth capabilities.
Havas was the incumbent.
The future of performance marketing isn’t human versus machine. It’s knowing how to get the best from...
Young Lions.
Joining other unnamed financial sponsors.
She brings 13 years of experience to the role.
"Still learning, still curious, and doing something that currently makes absolutely no sense on paper!"
"Stop measuring your worth from people who fail to see it.”
Incumbents were Droga5 and Clemenger BBDO.
As Nine exits.
At the SCG.
The renewed Tangerine deal adds sponsorship to its remit.
Australian's claim four awards.
The transaction does not involve any material cash, debt, scrip or ongoing royalties.
