Pitching is trending to ‘brutal’

Pitching is trending to ‘brutal’ 23 hours ago

Financial pressure on “other” players.

Campaigns

Industry Super ‘Stop. Check. Keep your super in safe hands.’ via Shannon Behaviour Change

Industry Super ‘Stop. Check. Keep your super in safe hands.’ via Shannon Behaviour Change

To help members recognise high-pressure sales tactics.

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Specsavers launches Ernabella artist Atipalku Intjalki’s story via TBWA\Melbourne

Specsavers launches Ernabella artist Atipalku Intjalki’s story via TBWA\Melbourne

With The Fred Hollows Foundation.

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Hong Kong Tourism ‘Only in Hong Kong’

Hong Kong Tourism ‘Only in Hong Kong’

In AUNZ.

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Opinion

Colin MacArthur
Colin MacArthur

Research didn't kill the idea, misalignment did

The framework gap costing brands their best creative work.
James Richardson
James Richardson

We ran the numbers on whether AI visibility makes you money

AI does the persuading, and the last-click report gives Google the credit.
Nastassia Kuznetsova
Nastassia Kuznetsova

The World Cup has two halves, brands are still only playing one

"What are we contributing that culture might choose to keep."

Meta revenue up 27%, ad prices rise, AI spend surges 23 hours ago

Meta revenue up 27%, ad prices rise, AI spend surges

Costs jump by more than half.

Omnicom advertising revenue shrinks during IPG integration 23 hours ago

Omnicom advertising revenue shrinks during IPG integration

" ... internal reorganisation has been the driver of a lot of change."

Elon Musk and advertisers make up yesterday

Elon Musk and advertisers make up

“WFA and X are fully aligned."

OzTAM: Total TV holds 60% of viewing 6 hours ago

OzTAM: Total TV holds 60% of viewing

The latest Streamscape data.

Industry Profile: Daisy Smith at Acast 16 hours ago

Industry Profile: Daisy Smith at Acast

"Make a connection, not an impression. Be interested, not interesting."

Young Guns: Lucy McNaughton at EDGE 16 hours ago

Young Guns: Lucy McNaughton at EDGE

"Staying ahead means being willing to continuously adapt and embrace change."

eSafety Commissioner takes Telegram to court over pro-terror material 17 hours ago

eSafety Commissioner takes Telegram to court over pro-terror material

Civil penalties of up to $54.6 million.

Australians made more than 3,400 complaints about ads in first half of 2026 17 hours ago

Australians made more than 3,400 complaints about ads in first half of 2026

Health and safety was the issue generating the greatest concern.

Vertek expands hospitality media network to 750 screens 18 hours ago

Vertek expands hospitality media network to 750 screens

Across Australia.

In other news...