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Nine stung by poor ratings and shrinking ad market 4 hours ago

Nine stung by poor ratings and shrinking ad market

Nine's performance in FY16 fell below expectations due to poor performing shows and a declining TV advertising market.

SCA reports profit lift; expects Nine deal to boost revenue 4 hours ago

SCA reports profit lift; expects Nine deal to boost revenue

SCA CEO Grant Blackley has called FY16 “a year of significant growth” as the group reports a profit uplift and braces for further growth.

Fans ditch Zumbo sugar hit, fall for The Bachelor 4 hours ago

Fans ditch Zumbo sugar hit, fall for The Bachelor

Fans are moving into the arms of The Bachelor and away from Zumbo's Just Desserts, which Gruen's Todd Sampson referred to as a "dental snuff film" in last night's episode.

'Papers have been written off too soon' – News Corp’s Tony Phillips 5 hours ago

'Papers have been written off too soon' – News Corp’s Tony Phillips

In his first interview as News Corp CMO Tony Phillips tells AdNews he's not there to manage decline.

News Bulletin: Ten's Louise Barrett joins News Corp; Havas Aus creates new 'French Desk' 5 hours ago

News Bulletin: Ten's Louise Barrett joins News Corp; Havas Aus creates new 'French Desk'

In news today: Google takes on interstitial ads and Havas has launched a 'French Desk', designed to increase its footprint with the growing number of French businesses in Australia.

Email marketing: We need to stop being 'creative snobs' 5 hours ago

Email marketing: We need to stop being 'creative snobs'

When it comes to breaching the email walls and claiming that allusive open click, does the creative really matter?

Young Guns: Nine Entertainment Co. director of sales, Kate McMahon 6 hours ago

Young Guns: Nine Entertainment Co. director of sales, Kate McMahon

'I think we have moved away from some basic principles in marketing that need to be brought back into the spotlight.'

Ogilvy eyes the starting line 7 hours ago

Ogilvy eyes the starting line

Ogilvy Australia is on a mission to build the agency its clients are going to want tomorrow, not just today. Its Sydney leadership team tell AdNews about Australia's biggest “re-startup”.

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