Vinyl Group confirms Pedestrian restructure

Vinyl Group confirms Pedestrian restructure 14 hours ago

At least 17 roles to go.

Campaigns

McCain ‘The Big Warm Up’ via Poem, Cummins&Partners

McCain ‘The Big Warm Up’ via Poem, Cummins&Partners

With Coles and FightMND.

1 0
‘The Cup at TAB’ via Bastion

‘The Cup at TAB’ via Bastion

The World Cup.

0 0
KFC 'Go Full Chicken’ via Special

KFC 'Go Full Chicken’ via Special

Directed by Stefan Hunt from EXIT. 

12 14

Opinion

Kauri Ballard
Kauri Ballard

Why your measurement strategy fails before it even begins

"In other words, measurement starts long before the data capture itself."
Eimear Colleran, Head of Marketing, Prophet
Eimear Colleran, Head of Marketing, Prophet

Why modern marketing favours Type Bs

"If you saw my desktop right now, you'd probably question how I maintain employment."
Jed Simpfendorfer
Jed Simpfendorfer

Australians Don't Need More Discounts. We Need Less Complexity.

"The challenge for brands over the next few years won't simply be proving value. It will be reducing effort."

WPP Media: Australian ad market to hit $31.1 billion 13 hours ago

WPP Media: Australian ad market to hit $31.1 billion

As AI search emerges as new media channel.

Nine cuts QMS earnings outlook 18 hours ago

Nine cuts QMS earnings outlook

Down from $92 million.

Fox Corporation set to acquire Roku in $31 billion deal 18 hours ago

Fox Corporation set to acquire Roku in $31 billion deal

The deal could impact the future of streaming in Australia.

Australia's oldest media agency sold to sports publisher 18 hours ago

Australia's oldest media agency sold to sports publisher

Leonards Advertising.

ACCC clears Paramount's Warner Bros. takeover yesterday

ACCC clears Paramount's Warner Bros. takeover

US DOJ follows.

Paramount to prioritise subscriber value over volume yesterday

Paramount to prioritise subscriber value over volume

In streaming reset.

Industry Profile: Brad Hampel at SE Group 12 hours ago

Industry Profile: Brad Hampel at SE Group

"Yes first."

Young Guns: Sarah O’Toole at Enigma 12 hours ago

Young Guns: Sarah O’Toole at Enigma

"I want the work to feel considered and the people around me to feel supported and inspired."

In other news...