Adam McCleery

Latest News by Adam McCleery

Retail media grows but offsite spend lags 11 months ago

Retail media grows but offsite spend lags

Calls for broader use of retail data.

Mediahub wins Hasbro media account 11 months ago

Mediahub wins Hasbro media account

After a global review.

Why Australian brands are paying more to reach less 11 months ago

Why Australian brands are paying more to reach less

Fewer eyeballs, but more attention.

Co.gency wins Wodonga Council media account last year

Co.gency wins Wodonga Council media account

To provide media planning, buying and placement and strategic support.

Pitch Wrap - ANZ review, PHD, Heads & Tales, Do., MKTG, iProspect, Traffic, It's Friday last year

Pitch Wrap - ANZ review, PHD, Heads & Tales, Do., MKTG, iProspect, Traffic, It's Friday

AdNews wraps up the biggest pitch news and wins from the fortnight.

Global media agency market grew 6.2% in 2024 last year

Global media agency market grew 6.2% in 2024

Traditional media billings grew just 1.6%.

National Film and Sound Archive media account out to tender last year

National Film and Sound Archive media account out to tender

Submissions due by August 29.

Advertising pitch market strained by policy and process issues last year

Advertising pitch market strained by policy and process issues

Policy-driven reviews, long timelines and tough contract terms.

Retail media booms but integration is lacking last year

Retail media booms but integration is lacking

Organisational silos are still a problem.

UK clears Omnicom’s takeover of IPG last year

UK clears Omnicom’s takeover of IPG

Clearing the final major regulatory hurdle.

Federal government’s village model could ‘lock out’ independents last year

Federal government’s village model could ‘lock out’ independents

Calls for immediate consultation.

Nick Keenan lands at Tabcorp last year

Nick Keenan lands at Tabcorp

After four years as CEO of Starcom Australia.

Agencies hiring younger as experience takes a back seat last year

Agencies hiring younger as experience takes a back seat

Only 5% over 50.

EssenceMediacom takes back Australian Retirement Trust account last year

EssenceMediacom takes back Australian Retirement Trust account

EssenceMediacom last held the account in 2022.

WA Government media account out to tender last year

WA Government media account out to tender

Carat and Initiative are the incumbents.