AdNews Newsletter
Private equity is increasingly eyeing independent agencies, betting on shifts in media spending.
Longreach breaks indie drought.
As transparency concerns grow.
A warning on agency fees.
ARN also threw in $1.5 million in partner platform advertising.
As AI search emerges as new media channel.
At least 17 roles to go.
Vinyl Group acquired Pedestrian from Nine for nominal consideration.
Down from $92 million.
Buzz won't get you recommended.
As Bain Capital falls away.
US DOJ follows.
In streaming reset.
Pitching agencies on national scale.
As TV ad market slumps.