Adam McCleery

Latest News by Adam McCleery

Sales up 362%: The EV media campaign that cut through last year

Sales up 362%: The EV media campaign that cut through

The World’s Biggest Test Drive.

Lion media account shifts to EssenceMediacom from UM last year

Lion media account shifts to EssenceMediacom from UM

EssenceMediacom will bring a "fresh perspective".

Media agencies point to the election to prove TV last year

Media agencies point to the election to prove TV

Soaked up a lot of political ad spend.

Media agencies take a deep look at advertising on Threads last year

Media agencies take a deep look at advertising on Threads

Ads will run via Meta’s existing systems.

Redundancies at ARN Media amid ongoing transformation last year

Redundancies at ARN Media amid ongoing transformation

Roles affected are within finance, technology, and sales support.

The major complaints about political advertising sent to Ad Standards last year

The major complaints about political advertising sent to Ad Standards

The regulatory body received more than 1,000 complaints.

Media agencies: Google ensures ‘dominance’ with cookies backflip last year

Media agencies: Google ensures ‘dominance’ with cookies backflip

But watch out for Australia’s privacy legislation.

Ad supported subscriptions to streaming platforms surge last year

Ad supported subscriptions to streaming platforms surge

And has overtaken linear TV in Samsung homes.

How Netflix changed Australia last year

How Netflix changed Australia

Reshaping the Australian entertainment landscape.

Agency non-compete clauses on the way out? last year

Agency non-compete clauses on the way out?

Reforms to end non-compete clauses for a large portion of workers.

Bakers Delight adjusts ad after complaint last year

Bakers Delight adjusts ad after complaint

Ad Standards upheld a consumer complaint.