Chris Pash

James Sawyer, managing partner, Ikon Sydney, will be acting Managing Partner Melbourne.

The sports storytelling platform also announced a fan and athlete data exchange.

Broad targeting, longer term and strong emotion.

At the bottom alongside politicians, according to the Ipsos Global Trust in Professions survey.

It will be headed by Michael Corry: "There’s a wind of change blowing in media and marketing."

Advertisers can target based on motivation, intent, attitude and awareness.

The tech industry body just acquired a series of professional data bodies.

Brian Wieser at GroupM says digital advertising can't continue to grow as fast as it has done.

They are still an emerging technology with 2.9 million owning one.

The numbers will improve with the arrival of digital bookings later in the month.

AANA: "Put the marketing profession back into the boardroom."

Advertising expenditure on online video rose 26.2% to $1.4 billion in Australia.

Targeted advertising would become unworkable and the recommendations have the "potential to adversely...

We Are Unlimited, a bespoke agency created by DDB in Chicago for the account, will continue to work with...

The NZ copywriter spent $200 to hire the clown, who reportedly mimed tears during the meeting.