DDB partnered on creative, Initiative on media, Kantar on effectiveness.
A focus on the transition of audiences and revenue to digital from analogue.
The growth of the agency has seen a number of new hires in the creative department.
But "well positioned" to leverage the audience and revenue recovery.
Simple, eye catching and humorous.
BE.AP.S. -- Behavioural Economics x Applied Psych. x Strategy.
He joins from national insights and strategy firm Metrix Consulting.
More money in their pockets.
A pitch against local incumbent Wavemaker.
Steady continued recovery as long as consumers keep spending.
"... improve our competitiveness and lift our productivity – driving job creation and higher wages.”
"This won’t be your average run-of-the-mill international rollout.”
$4.2 million to the Australian Communications and Media Authority.
Second round of federal government money.
The digital advertising group had an "excellent" year.