Australian work has been shortlisted for awards 25 times across Brand Experience and Activation, Innovation, Mobile and Radio and Audio categories on day four of Cannes Lions International Festival of Creativity.
This year Australia has 944 entries in the Cannes Lions International Festival of Creativity, compared to 1,047 in 2018 and 1,447 entries in 2017.
Brand Experience and Activation
There were 2,532 entrants for the Brand Experience and Activation category, of which 275 made the shortlist. Australia had 65 entrants with nine works making the shortlist 13 times:
Clemenger BBDO Sydney - Australian Animal Blood Bank - Donate With A Mate
DDB Sydney - Foxtel - Grave Of Thrones
TBWA Melbourne - ANZ - Signs of Love
Special Group Sydney - Uber Eats - Australian Open Ambush
The Brand Agency Perth - Foodbank WA - Hungry Puffs
WhiteGREY Sydney - Volvo - Living Sea Wall
Clemenger BBDO Melbourne - DrinkWise - The Internet Remembers
Cummins&Partners Melbourne - Specsavers - The Error Ridden Ad
TBWA Melbourne - ANZ - Ace For Inclusion
Innovation
There were 187 entrants for the Innovation category, of which 25 made the shortlist. Australia had 11 entrants with one work making the shortlist:
Naked Communications - RMIT University - Sans Forgetica
Mobile
There were 866 entrants for the Mobile category, of which 102 made the shortlist. Australia had 33 entrants with seven works making the shortlist ten times:
Leo Burnett Sydney - Samsung - Powershare
Clemenger BBDO Melbourne - Myer - Naughty Or Nice Bauble
CHE Proximity Melbourne - NRMA - Safety Hub
VMLY&R Sydney - McDonalds - McDonalds Pickle
CHE Proximity Melbourne - Velocity Frequent Flyer - The Earnbassadors
DDB Sydney - Volkswagen - Polo Unfail
DDB Sydney - Pet Rescue - PetMe
Radio and Audio
There were 996 entrants for the Radio category, of which 96 made the shortlist. Australia had 51 entrants with one work making the shortlist:
The Monkeys Melbourne, part of Accenture Interactive - Asahi Premium Beverages - 13Goat
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