Movers and Shakers: Stan, JCDecaux, M&C Saatchi, PubMatic

By AdNews | 21 July 2017

It's hard to keep up with all the moves across media, marketing and advertising so we've compiled them all in one place. Check out the Movers and Shakers from this week.

Stan appoints new head of digital

Stan has hired Rich McPharlin as its new head of digital. McPharlin arrives from performance marketing company Performics where he was head of analytics and innovation. Prior to this, he worked for General Assembly as a digital marketing instructor. More on Stan here. 

JCDecaux promotes Essie Wake to CMO

JCDecaux is ramping up its digital marketing offering, promoting Essie Wake into the newly created chief marketing officer position. Wake previously held the role of marketing director, and has worked with the company since 2011. During her time at JCDecaux, Wake has been instrumental in new partnerships, including the most recent alignment with Data Republic. Most recently, Wake developed and launched Orbit, the company's geospatial tool that allows marketers and media planners to map out sites and audiences. More on the move here

M&C Saatchi taps ex-adam&eve exec

M&C Saatchi has appointed Russell Hopson to the newly created role of group managing director for its Australian business. Hopson will support the leadership teams across the advertising, communications and production businesses. He was previously at adam&eve/DDB London where he worked with Volkswagen. Prior to this, Hopson was at London shop RKCR/Y&R where he led the Virgin and Bacardi accounts. Hopson said it took something special to make him leave adam&eve/DDB, and the new role at M&C was precisely that. M&C CEO James Leggett called Hopson "whip smart" and a brilliant leader. More on M&C here.

Universal Music agency Bring hires creative director

Bring, the creative agency launched by Universal Music last year, has upped its creative firepower with the hire of James ‘Griff’ Griffiths from Ideaworks as creative director. Griff was also previously at Iris Sydney and has worked across brands including Myer, Adidas and Chang Beer. Bring was set up by the music label in partnership with Host and One Green Bean as a way of fusing its access to global music talent with innovative creative ideas and brands. It works across live events, paid, owned and earned media and strategy for artists such as Lorde. More here

PubMatic pushes programmatic with Cam Dinnie hire

Long-serving MCN exec turned CHE Proximity head of programmatic, Cameron Dinnie, has moved over to ad tech firm PubMatic. Dinnie spent 11 years at MCN, holding roles such as head of programmatic trading, before leaving last year for a spot at CHE Proximity – which has been “quietly building” out a programmatic team to combat ‘wasteful’ broad persuasion. Dinnie was hired to build a team of traders and analysts that brought media, creative and data together into one division. PubMatic, which is headed up in Australia by country manager Peter Barry, is ad tech firm focused on helping publishers maximise yield through programmatic selling. Read more here

Tonic names new commercial lead

Health and wellness media network Tonic Health Media has hired former Bauer exec Jo Anne Tan as commercial manager. At Bauer she was agency manager, responsible for major accounts such as P&G and Revlon, for the past five years. Earlier this year, Tonic appointment Sam Matheson as commercial manager to lead agency relations in Victoria following its rebrand, the acquisition of TorchMedia’s Digital Pharmacy Network and a major upgrade across its screens in 4500 doctors’ and hospital waiting areas. More here

Bastion Collective poaches from DDB

Victoria based creative group Bastion Collective has named its first creative director. It has hired former DDB Melbourne group cretive lead Jim Rithcie. With over 16 years experince, Ritchie has been recognised at all international awards including Cannes, D&AD, One Show and Spikes. Read more here

News Corp business journo exits for editor role at rival Domain

Property powerhouse Domain has appointed its first national business editor as it continues to bolster its content offering. Swiped straight from rival News Corp's The Australian newspaper, business journalist Chris Kohler joins a newly created role within the editorial team. The real estate firm says the announcement marks Domain’s expansion into business journalism, “reflecting the company’s commitment to using quality content to help Australians make sense of property markets”. Kohler’s role will cover the national banking sector, financial markets, consumer affairs, personal finance, all via a property viewpoint. He will specifically focus on tapping into Domain's social media channels via long-form stories and video. More here

ComScore expands team with three new hires in Australia

ComScore has appointed Adam Natiq to head of sales, Alan Jenner as senior product manager and Derek Wen, client services manager. They will lead sales in Australia and New Zealand, ComScore activation product management and integration as well as advertising product client servicing in Asia Pacific respectively. ComScore recently released a study that found invalid traffic across digital had plummeted in Australia. Read more about it here.

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