Jade Psihogios

Latest News by Jade Psihogios

Shrinking agency sizes are putting senior creatives back in the job market 3 months ago

Shrinking agency sizes are putting senior creatives back in the job market

A redundancy rate of 11% in 2025.

ABC News advertising campaign launched 3 months ago

ABC News advertising campaign launched

By Leo Australia.

Ad Standards complaints jump 26% 4 months ago

Ad Standards complaints jump 26%

5,256 complaints lodged in 2025.

Australian Retirement Trust pitches creative 4 months ago

Australian Retirement Trust pitches creative

Awaken Your Super.

Special Group joins KFC Australia portfolio 4 months ago

Special Group joins KFC Australia portfolio

Joining the incumbent Ogilvy.

Inside Effectiveness: Agencies need to shift ‘risky’ creative work to brave, consistent ideas 4 months ago

Inside Effectiveness: Agencies need to shift ‘risky’ creative work to brave, consistent ideas

"Consistent is sexy because it's a constraint."

‘Sit back, listen, understand:’ Jenni Barnett’s C-suite strategy 4 months ago

‘Sit back, listen, understand:’ Jenni Barnett’s C-suite strategy

“I want to make a big impact and work with good people."

Psembi Kinstan leaves Clemenger 4 months ago

Psembi Kinstan leaves Clemenger

After DDB was retired following Omnicom's takeover of IPG.

Toyota pinged for ad with dogs in the back of a Hilux 4 months ago

Toyota pinged for ad with dogs in the back of a Hilux

Dangerous and potentially illegal behaviour.  

‘Entertain at any cost’: Creatives on 2026 Super Bowl commercials 4 months ago

‘Entertain at any cost’: Creatives on 2026 Super Bowl commercials

Celebrity cameos, quick gags and strong creative ideas.

Is the Queensland Government Supplier Panel feasible? 4 months ago

Is the Queensland Government Supplier Panel feasible?

IMAA, Squad M&A and Tumbleturn.

Svedka’s AI-generated Super Bowl ad 5 months ago

Svedka’s AI-generated Super Bowl ad

Returns after 13 years.

Ex-Clemenger staff launch AI-native production company 5 months ago

Ex-Clemenger staff launch AI-native production company

Marie-Celine Merret and Vinne Schifferstein.

How to write a winning Cannes entry 5 months ago

How to write a winning Cannes entry

Bear Meets Eagle on Fire and LEO Australia.

Brands pay more than $10 million for 30-second Super Bowl ads 5 months ago

Brands pay more than $10 million for 30-second Super Bowl ads

Nearly 40% of advertisers are new to the Super Bowl.