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The "most significant" impact on WPP Media and Ogilvy.
Downgraded revenue outlook to -3% to -5%.
The SEO apocalypse.
AI will “profoundly and irrevocably” transform the sector.
ARN, Spark Foundry, Nova, Publicis, PHD, StackAdapt, Google, Amazon Ads.
The recent sale of the UK’s Telegraph has sent market analysts running for their spreadsheets.
Media analysts look to June numbers.
But has had a win of sorts on copyright.
An industry “plagued by deliberate, coordinated efforts” to steer ads away from certain news...
Must not steer ads to or away from publishers based on political content.
Just as David Droga moves on.
MAGNA forecasts 5.4%.
TikTok, Nine, Meta, Publicis, Enigma, Showpony, The Media Store, Snap.
An account valued at $US1.7 billion.
Thirty years with the company.