Latest News by Chris Pash
News Corp's Worst Serial Killer campaign scoops the News Media Awards 3 weeks ago
Five 2019 NewsMediaWorks awards for advertising.
M&C Saatchi profits dip 3 weeks ago
The local business is heavily skewed to retail clients with a focus on advertising during the last three...
Damian Eales on re-educating advertisers and in praise of the newspaper 3 weeks ago
The advertising funding journalism is threatened by the "enormous and uncompromising power of the...
The chicken crossed the road to live in a bun 3 weeks ago
“We are not sorry. The potato deserved this.”
The top 10 customer experience brands in Australia for 2019 3 weeks ago
Customer experience scores in Australia reflect good but not great delivery, according to a survey by...
John Singleton: You can't criticise women 3 weeks ago
"We’ve got to be more careful because ... pressure groups."
MAGNA: US advertising spend better than expected 3 weeks ago
US advertising revenue grew by 7.6% to $US107 billion in the first half of 2019.
Ikon's Mel Roberts is out 3 weeks ago
James Sawyer, managing partner, Ikon Sydney, will be acting Managing Partner Melbourne.
The key lessons on advertising effectiveness from studying the Effies 3 weeks ago
Broad targeting, longer term and strong emotion.
Advertising executives are the least trusted in Australia 3 weeks ago
At the bottom alongside politicians, according to the Ipsos Global Trust in Professions survey.