News Bulletin: Myer partners with UK department store John Lewis

Pippa Chambers
By Pippa Chambers | 15 July 2016
 
John Lewis' Christmas ads have become a highlight of the festive season

Hold onto your hats adland expats as not only does Australia have an M&S online store, but now, thanks to a new deal with Myer, homeware from iconic UK department store John Lewis will be available in selected Myer stores and online.

The first John Lewis homewares destination will coincide with the opening of the new Myer Warringah before Christmas. A further five John Lewis homeware destinations will open in early 2017 in Melbourne City, Sydney City, Chadstone, Bondi, and Perth.

The home and lifestyle products of John Lewis, which each year wows the world with its Christmas advert efforts, span across bed, bath, and living.

Did you catch John Lewis' emotive and much talked about advert for the 2015 festive season?

https://youtu.be/wuz2ILq4UeA3

 

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