The May issue of AdNews hit desks this week. Here's your snapshot. You can subscribe to the print edition or download a digital version here. This content won't appear online, it's exclusive to the magazine, so the only way to read it is to get a copy - don't miss it.
Here's a snapshot of the features in print - get a copy today.
In the Investigation Cover Feature, AdNews journalist Arvind Hickman asks for solutions to the transparency crisis.
After 30 years in advertising Michael Connaghan leads WPP AUNZ which formed after merging with STW Group last year. Editor Rosie Baker sat down with Connaghan to talk about the merger one year on.
In Agenda, AdNews journalist and ad tech and programamtic specialist Pippa Chambers, takes a look at marketing automation and the cloud
Journalist Lindsay Bennett takes a stroll through the Havas Village in Meet the Team to see how the integrated model is shaping up. Mike Wilson, Anthony Gregorio and James Wright talk through the cross discipline approach.
We spend five minutes with J.Walter Thompson’s global creative boss Matt Eastwood, an Aussie tasked with reinvigorating the global giant, Carat Australia CEO Paul Brooks and Matthew Oczkowski, who led the data driven campaign put in place by Cambridge Analytica for President Donald Trump.
In Creative Choice, Nicole Mandile, McCann Melbourne, creative director; Richard Morgan, 303MullenLowe, partner & ECD and Simon Langley JWT ECD, look at ads that break the mould.
Artificial intelligence is already a reality, but in Creative Focus we ask Adam Donnelley, The Works head of strategy; Fergus O’Hare, Facebook APAC, head of creative shop; Matt Farrugia, GPY&R Melbourne, managing partner and Anthony Deeble, VMO MD if it threatens human creativity in advertising.
We’ve also got a series of thought pieces from AdNews Agency of the Year winners Clemenger BBDO Melbourne, Atomic 212, Isobar, AFK and The Monkeys.
You can also check out previous issues:
- The April issue in print: Marketing science & Google's Jason Pellegrino
- The March issue in print: Cultural whitewash
- The February Issue in print: Short termism in marketing
- The November issue in print: The Power List
- The October issue in print: Adtech snake oil
- The September issue in print: The content profit squeeze
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