News Bulletin: Ten gives to $1m to UnLtd; Atomic 212° hires after new business wins; D&AD bring lecture series Down Under

By AdNews | 12 October 2015

Ten gives to UnLtd

Network Ten’s workplace giving program Ten Gives has donated more than $1 million in cash and value to UnLtd charities in its first year. The program is helping build and amplify UnLtd’s charity partner brands, providing valuable exposure for the complex issues and challenges faced by disadvantaged young people in Australia.

Atomic 212° hires after new business wins

Atomic 212°, has hired eight new staff and promoted four team members to newly created senior positions, with an emphasis on technology and innovation.

The new structure follows key business wins in recent months, including Progressive Insurance, TAB, and Mortgage Choice.
Atomic 212° general manager of Pulse 212°, Peter Brennan, has been promoted to the position of director of innovation, and the agency has also promoted former head of SEO and data, Tom Sheppard, to the role of general manager of media technology. Media manager Ash Hall has been bumped up to the role of media director while general manager of New Zealand, Victoria McKeown, has been named director of operations across the entire group.

The agency has also hired eight new staff, including former ZenithOptimedia digital director, Matt Pike, as group media and attribution director.

D&AD bring lecture series Down Under

For the first time, D&AD is heading Down Under for two President’s Lectures, hosted by Nils Leonard, chairman and chief creative officer of Grey London.

The talks will be held in Perth and Sydney on 11 and 12 November and will be focused around the concept of how to build a creative culture. D&AD’s Perth breakfast lecture is in collaboration with the Perth Advertising and Design Club and Curtin University.

Recently named as the top creative person of 2015 by Business Insider, Nils Leonard, at 36 years old, is already one of the youngest chief creative officers in the world running a top five agency.

CNN joins forces with MCN

CNN International has appointed the Multi Channel Network (MCN) to represent its digital assets in Australia. The CNN digital portfolio includes, CNN Money and associated mobile apps.

The representation agreement covers video, display, integrated partnerships and programmatic sales across all of CNN’s key verticals including sport, travel, technology, money, world, style and entertainment.

Sunita Rajan, vice president, CNN Advertising Sales Asia Pacific: “When it comes to CNN’s global digital audience map, Australia is the second largest international market outside of the US. CNN’s continued investment in digital is clear through key verticals such as CNN Travel, CNN Money, and CNN Style and through content partnerships such as Snapchat and the new Apple News app. We are incredibly excited about delivering new opportunities to such a critical market.”

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