Movers & Shakers: Dentsu, Pacific, Bohemia

By AdNews | 9 August 2019

It's hard to keep up with all the latest moves across media, marketing and advertising, so we've made a list. Check out the biggest moves in adland this week.

Dentsu X appoints CEO
Dentsu Aegis Network appointed Daniel Isaac to the role of chief executive officer of Dentsu X Australia, starting in October. Isaac joins from Omnicom’s integrated offering for Nissan and Renault, United, where he has been managing director since 2017. He has over 25 years’ business and strategic communications experience, also holding roles with PHD and IPG Mediabrands in Australia.

Pacific grows sales team
Pacific has added three members to its sales team following recent investment in its data and digital offerings. Joining from Allure Media is Rebecca Penn as the publisher’s group sales manager. Merson Lewis has been appointed to the newly created role of head of digital trading. He is charged with leading digital revenue through new products such as video, audio and general content solutions. Lewis had previously been at ARN where he was digital group sales manager. Also stepping into a new role at Pacific is Joe Revill as head of NSW agency sales, where he will help build relationships in-market. Revill had previously been at Discovery Networks and Bauer Media, where he built out digital commercial products.

John Sintras resurfaces
Former media boss John Sintras has found a new home, heading up independent digital consultancy Yango. Sintras, who was previously at IPG Mediabrands New York and was one of the many Australians who left following the departure of its former global CEO Henry Tajer, returned to Australia late last year for a brief stint with the SBS. Sintras joins Yango’s co-founders Ben Holmes, Nick Murdoch and Luke Povee, and will lead the charge to grow clients’ businesses by leveraging "change and technology", offering a range of consulting services and digital products.

Cameron King joins GroupM
WPP AUNZ’s media investment arm GroupM has appointed Cameron King as its first chief technology & transformation officer. King will lead the media group’s strategy on digital, technology, and data with functional oversight of GroupM’s proprietary technology businesses Xaxis, Plista and Finecast, and data platforms including [m]Platform. He will also provide consultancy services to clients. King joins the business from News Corp where had held the role of managing director, digital revenue. He stepped down from the role in December last year.

Another shuffle at Dentsu
Dentsu Aegis Network (DAN) promoted Angela Tangas to the role of chief commercial officer ANZ. The appointment sees Tangas take responsibility for a newly created offering, Dentsu Solutions, that will support the way DAN delivers its capabilities to help clients. She steps into the new position after being named executive director of business operations in January this year, where she has been instrumental in "embedding a culture of client-centricity" and a continuous focus on "driving value" for clients across the consumer journey.

Bohemia promotes Mark Echo
Media agency Bohemia, part of the M&C Saatchi Group, promoted Mark Echo to the role of national planning director. Echo joined the agency in 2016 as media director and will now step up to take on a whole-of-agency role. His remit will involve leading Bohemia’s media planning product nationally to further strengthen client campaigns while driving the evolution of the agency’s thinking and process as the market continues to innovate and change.\

Former BT Financial CMO joins Geronimo
Murray has become a partner of mobile customer experience (CX) company Geronimo. Murray has taken on the role of chief operating officer as the business continues to expand and build its capabilities. A marketer with more than 20 years’ experience, Murray joins Geronimo following an extensive career in financial services, including three years as CMO at Westpac owned wealth management arm BT Financial.

opr names new CEO
WPP AUNZ-owned communications agency, opr, has promoted Bridget Jung to the newly created role of chief creative officer. In her new role, Jung joins opr’s executive leadership team. Jung joined opr in 2017 as its first executive creative director with remit to work across the agency’s corporate, health, brand, business and technology capabilities, positioning the agency as a fully integrated creative communication discipline.

Nunn Media's new head of strategy
Independent media agency, Nunn Media, has continued its hiring streak appointing executives Sergio Brodsky as head of strategy and innovation and Jennifer Carroll as commercial director. The new hires follow a recent restructure of the Melbourne headquartered agency, which has annual billings of $275 million. In June, Matt Crook joined in the newly created role of head of strategic development while Sarah Thom was promoted to head of client service and growth. The former head of strategy at Initiative Melbourne, Brodsky exited the agency at the end of 2018 following a restructure to its Melbourne office.

Salesforce appoints first AUNZ CEO
Pip Marlow is the first CEO of Salesforce Australia and New Zealand. Marlow, who will begin her role in October 2019, joins from Suncorp where she was chief executive officer customer marketplace. Before Suncorp, she spent more than 20 years at Microsoft where she held various positions in Australia and the USA before being appointed managing director for Australia in January 2011.

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