After holding the MD spot at independent creative shop Archibald/Williams for just over two years, Chris Yong has left the Surry Hills-based business for a role at M&C Saatchi, AdNews can reveal.
Prior to joining the Stuart Archibald and Bram Williams founded firm, which has clients such as News Corp, NRL, Citibank and Nandos, Yong worked at Clemenger BBDO for nearly 10 years. This was during two stints across four different roles.
As of this month Yong is now managing partner at international advertising agency network M&C Saatchi's Australian office. He will lead the IAG account and brand platform for the country’s largest insurer.
General manager at M&C Saatchi, Mim Haysom, says: “Chris has been integral in driving the creative and commercial success of some of Australia’s biggest blue chip businesses. The results he’s generated speak for themselves. He has an enviable leadership track record and will be a strong asset for IAG during this exciting time.”
Yong is one of many recent moves across the creative agency landscape. Just last week M&C Saatchi's chief creative officer Andy DiLallo announced he will exit the agency after less than two years to spend more time with his family. Clemenger BBDO Sydney ECD Paul Nagy also handed in his notice and will leave the creative agency in early 2017.
Archibald/Williams, which hired well-known creative director Matt Gilmour from Saatchi & Saatchi in 2015 as its ECD, has been going from strength to strength this year, having rolled out its first work for the NRL. It has also bolstered its headcount and relocated to a larger office.
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