As the decay of print magazines deepens and traditional publishers clasp desperately to the column inches and ink, sadly, according to reports today, it seems another once much-loved title has succumbed to the digital era.
According to The Daily Telegraph, after 44 years in the business, Bauer Media-owned Cleo magazine has closed.
Despite news of the closure seeping across the internet, a Bauer spokesperson told AdNews that news of the closure is pure speculation, with there currently being no truth to the claim.
It is also understood the publisher of the title, Sebastian Kadas, is on holiday, with no such announcement, if any being, expected while he is away.
While no official statement has been made, Cleo's website now directs readers to sister magazine Cosmopolitan and its Facebook and Twitter feeds appear vacant – with final posts in late December.
The Telegraph also reports Cleo's well-known Bachelor contest will continue.
In November 2013, Lucy Cousins was appointed to the newly created role of editor-in-chief of Cleo and Dolly magazines.
The blow to Bauer follows news that Helen McCabe has resigned as editor-in-chief of The Australian Women’s Weekly after six years at the publication.
In September 2015, Bauer was also forced to axe its Zoo Weekly magazine and website as a result of “tough retail conditions” while earlier in the year in February, SBS-owned Feast Magazine closed it doors.
Despite the swirling gloom around magazines, many have also triumphed, including the likes of Taste.com.au, which reigned supreme at the latest Australian Magazine Awards. The food publication, unusually, started as a website before it made its way into the print world.
In August, Cleo revealed its Media Bachelor competition was back, with this year's search becoming bigger and wider to find the most eligible bachelors in media and agency land. Did you see who made the cut?
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