The Bulletin: Ooh!Media's Cook on FEPE board; Seven's "wild" US deal

By AdNews | 24 April 2015
Ooh!Media chief executive, Brendon Cook.

Ooh!Media's Brendon Cook appointed to FEPE board

Ooh!Media CEO Brendon Cook has been appointed to the board of global out of home (OOH) industry body Federation European Publicite Exterieur (FEPE) as international vice preisdent.

Cook's new role marks the first time an Australian or New Zealander has been appointed to the position.

“This is a true indication that the ANZ outdoor advertising industry is on an international level playing field with fellow outdoor advertising companies globally that are synonymous with embracing cutting edge technology and enabling brands to maximise engagement with OOH's growing audiences,” Cook said.

His position will be ratified at the group’s general assembly held in Budapest in June.

Seven goes wild for US deal

Seven Productions has secured a commission to produce content for the US market, with it to produce a 12-part one-hour series for the Travel Channel.

Filmmaker Tim Noonan will produce a documentary series focusing on male rituals around the world.

He will embark on “a solo journey of self-discovery to worlds beyond his imagination to try and unlock the mysteries of what it means to be the ultimate man.”

The Tele pitches in

The Daily Telegraph, Commonwealth Bank, Crown Resorts, Qantas, Woolworths, Telstra and the Seven Network have come together to support NSW communities affected by the storms that hit the state this week.

$1 from the sale of every copy of Wednesday’s The Daily Telegraph will be donated to the NSW Storm Appeal, with all proceeds given to The Salvation Army whose response teams are on the ground supporting Emergency Services personnel and evacuees. The funds will be used for direct assistance in the form of cash grants, vouchers, services and goods to help those affected. Each of the business involved have also all donated individually to the cause.

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