Outdoor Lions shortlist: Bonds' Boys are in; Saatchi & Saatchi dominates

Lindsay Bennett
By Lindsay Bennett | 21 June 2016
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Saatchi & Saatchi Sydney continues to dominate the shortlists at Cannes Lions, being nominated four times for an Outdoor Lion.

It is nominated in the Ambient Use of Digital Technology category, Transit category, Use of Ambient Outdoor category and Use of Digital Outdoor category.

The agency's standout work is its campaign for Toyota LandCruiser, which so far has won a Gold and Silver Lion in the Promo and Activation category.

Australia has a total of 10 finalists at the shortlist stage.DDB Melbourne, Grey Melbourne, JCDecaux Sydney and Clemenger BBDO Melbourne have all made the cut.

Clemenger is nominated for The Boys campaign, which was also nominated in theĀ AdNews ACES awards earlier this year.

DDB Melbourne has been nominated for its Unconventional Oven campaign, which brought attention to the danger of leaving your child in a hot car.

Australian Finalists:

Saatchi & Saatchi Sydney, Toyota LandCruiser, LandCruiser Emergency Network

DDB Melbourne, Kidsafe, The Unconventional Oven

Grey Melbourne, MS Australia, This Bike Has MS

JCDecaux Sydney, Melanoma Institute Australia, Stop The Spread - Contactless Donations

Clemenger BBDO Melbourne, Bonds, The Boys

Check out these other shortlists below:

Direct Lions shortlist: DDB Sydney set to conquer - 24 Aussie finalists

Print & Publishing Lions shortlist: Aussie hopes rest on Clems' dog flowers

Promo and Activations Lions shortlist: GAYNZ could be crowned queen

Radio Lions shortlist: Five Aussie agencies make it through

Creative Effectiveness shortlist: Maccas, Tigerair and SPC Ardmona work leads

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