AdNews Podcast: M&C Saatchi & Bohemia

By AdNews | 2 March 2017
Rosie Baker, Lindsay Bennett, Brett Dawson, Justin Graham and Jaimes Leggett

Welcome to the latest edition of the AdNews Podcast – Pubcast. We know the best part of our job is the conversations we get to have with the smartest people in the industry every day. The Pubcast is our way of sharing that with our audience.

The AdNews Podcast is sponsored by The Trade Desk, and produced for us by Nova Entertainment. This week editor Rosie Baker and journalist Lindsay Bennett talk to M&C Saatchi and Bohemia just days after the acquisition was announced.

M&C CEO Jaimes Leggett, chief strategy officer Justin Graham and Bohemia CEO Brett Dawson, discuss the deal that sees M&C Saatchi acquire Bohemia and add media to the group and the impact it will have on both business, their clients and staff.

We also talk about the independent agency scene in Australia, the “broken” advertising model and the future shape of agencies and how they get paid, plus the growing role of making products and owning IP for creative agencies, plus we touch on media transparency and the impact of procurement on agencies and client relationships.

Check it out on here on iTunes. Or get it on Soundcloud.

Listen back to previous episodes of Pubcast – the AdNews Podcast:

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