AdNews Newsletter
The Sacred Story You Didn’t Know About Migaloo has been released as an Acknowledgment of Country.
The campaign features powerful Australian women interviewed and photographed ‘virtually’ from their homes across the country and overseas.
The campaign was created by Connecting Plots.
To understand the value, legacy and opportunity, Principals consulted broadly with patrons, supporters and staff, as well as members of the Sydney Symphony Orchestra.
Your Happy Place spans across brand and customer experiences.
The marketing campaign launched last week with a digital video and static social media campaign, in-store point of sale and a cheeky billboard campaign.
The campaign, created by Elevencom, reunites Paul Gallen and Nate Myles after their infamous State of Origin biff seven years ago.
Say it With Gold, created by Marcel Australia, launches with a 30-second TVC.
The integrated campaign will launch across 42 Westfield centres in Australia and New Zealand as well as earned, owned and paid channels.
It hopes to raise awareness of gender equity in science, technology, engineering and mathematics.
The campaign is currently live across addressable TV, digital pre-roll, display and large format press inserts in multiple regions.
The Built by Families series uses documentary-style videos to bring to life the legacy of local family-run businesses.
The brand launch is supported by an awareness campaign, We are WEHI.
The hero video sees a couple as they contemplate visiting a far-flung relative, only to be surprised by Nollsie himself.
The campaign adopts a poetic and dinky-di Aussie tone.
The tongue-in-cheek campaign depicts Donald Trump’s addiction to fast food options.
"We’ve used our deep knowledge in estate planning to design a user-friendly Online Will platform..."
The TVC was developed by Melbourne-based Glue Content.