Hyundai is a Korean car brand founded in 1976. The brand name translates to mean Modern era. Hyundai is the fifth largest automotive company in the world and employs more than 68,000 people. The brand came to Australia 24 years ago but only launched an Australian operation in 2003. The brand is active in sports sponsorships including the soccer A-league, the Qantas Socceroos and the Carlton and Brisbane Lions Football clubs as well as motor sports. In invested $55 million in advertising in 2012, according to Nielsen.
Latest Campaigns for Hyundai
Hyundai's new Palisade is 'Kidult' approved via Innocean Australia
In online channels, ‘Kidults’ were used to review the features and specs of the Palisade with honest appraisals.
Innocean's new team launches first work for Hyundai's Santa Fe
The campaign sees two bickering siblings instantly transformed into little angels complete with harps, singing Enya’s 80s classic Orinocco Flow.