The Honey Badger secures best Bachelor premiere ratings to date

Josh McDonnell
By Josh McDonnell | 16 August 2018

Ten's bet onĀ former Wallaby Nick 'The Honey Badger' Cummins has paid off with The Bachelor securing its highest rating launch episode in the franchise, pulling an audience of 940,000 metro viewers.

The show also took out the top spot across all key demographics overnight.

The show was up 18% in 25 to 54s, 11% in total people and 10% in under 55s, compared with the 2017 launch episode.

Hosted by Osher Gunsberg, last night's episode introduced viewers to the 25 women vying for Cummins' affection.

The Bachelor's launch beat Nine's popular reality home renovation show The Block, which has been consistently drawing in strong viewership since its launch.

The strong viewership for Ten in the primetime slot saw The Block draw in some of its lowest viewership to date, with 823,000 tuning in.

Over on Seven, the Highway Patrol doubleheader drew in 601,000 and 631,000 for its first and second episodes, respectively.

Despite the success of the launch, The Bachelor was unable to guide Ten to an overnight main channel share win, as Nine took out the top spot with a 19.9% share.

Seven followed closely with an 18.3% share, while Ten came in third with an improved 16.3% share.

Ratings August 15Supplied by OzTam.

Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at

Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.

Read more about these related brands, agencies and people

comments powered by Disqus