The Block wins reality battle as Gruen finale attracts strong audience

Lindsay Bennett
By Lindsay Bennett | 6 October 2016

The season finale of ABC’s Gruen has posted a solid metro audience of 832,000 to win its timeslot as Nine's The Block continues to dominate prime time with an audience of 902,000 - the top rating enterainment show of the evening. 

The Block, which even topped Nine's news, won all the key demographics in the coveted 7.30pm prime time slot, ahead of Seven’s X Factor (809,000) and The Bachelorette (561,000).

On Gruen's season finale, hosts Wil Anderson, Russel Howcroft and Todd Sampson welcomed Octagon creative director Lizi Hamer and Blue Hive integrated business lead Camey O’Keefe. They discussed Meat and Livestock’s lamb ad, Westpac, ANZ and the biggest advertising trend of the year: brands trying to be noble.

Nine’s Doctor Doctor also rated well with 763,000 viewers, but it couldn't prevent Seven Network from winning the night with a 27.2% audience share to Nine Network's 25.9%, Ten's 19.4% and ABC's 18.5%.

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