SpongeBob heads to Stan

James McGrath
By James McGrath | 17 December 2014

Subscription video on demand (SVOD) service Stan now has something for everyone, with the inclusion of more children's television content on the platform.

It has signed a multi-year licensing agreement with Viacom International Media Networks, bringing shows such as SpongeBob SquarePants, Teenage Mutant Ninja Turtles, and Avatar: The Last Airbender.

Meanwhile, adult-skewing shows including South Park, Tosh.O, Awkward, and Reno 911! will also make their way onto the platform.

General manager of Viacom International Media Networks, Ben Richardson, said the deal showed that SVOD isn't just for adults.

“It’s no secret that audiences of all ages are evolving and demanding access to their favourite shows when and where they want,” he said.

“Stan provides kids, teens, animation lovers, reality TV fans and anyone who just loves great TV with an amazing choice of entertainment, and we’re thrilled to be a launch partner.”

StreamCo, the joint venture company formed by Nine Entertainment and Fairfax which is developing Stan, had previously announced content deals with ABC, BBC Worldwide, CBS, MGM Studios, and Sony Pictures.

It is not yet known whether the complete line-up of content for Stan at launch has been announced, but Stan's director of content Nick Forward previously told AdNews that it was very close to being ready.

For more stories:

Streamers shuffle the deck

SBS to undercut Stan on Fargo

Stan won't have ads, but it will have Rebel Wilson

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