Radio Ratings: Bumper survey for Sydney Smooth

Rachael Micallef
By Rachael Micallef | 23 August 2016
 
Michael Bublé helped launch Smooth FM in Sydney and Melbourne

Nova's smooth FM has extended its lead of total audience share in the Sydney FM market by winning the overall drive slot and edging up the breakfast rankings.

The station's audience share for listeners aged 10+ increased by half a percentage to 9.6%, placing it head and shoulders above FM rivals. Its drive show, presented by Byron Webb, also saw a boost of 1.7 percentage points to an audience share of 10.1%.

In breakfast, Smooth was also pushed to second place in the FM stations with 7% audience share, despite dropping 0.4 percentage points over the period.

Australian Radio Network's (ARN) Kiis retained its title of top FM breakfast show, with Kyle and Jackie O registering an audience share of 9.8%, despite losing 0.6 percentage points over the period.

In total breakfast, 2GB's Alan Jones continued his unstoppable run at the top, increasing his lead by 0.2 percentage points to a 14.3% audience share. ABC 702 trailed with an 11.5% audience share of total listeners.

In drive, ABC 702 was in second place with 9.9% audience share after boosting its share by 0.4 percentage points over the period. It is followed by Kiis' Hughsey and Kate on 9.6%.

Southern Cross Austereo's (SCA) 2DayFM, with Sam and Rove, saw a jump in breakfast of 0.2 percentage points to a 4.1% audience share. Its drive show saw a dip of 1.4 percentage points to 5.6%. Stablemate Triple M fell slightly in breakfast to 6.9%, while its drive show dipped 1.1 percentage points to a 5.2% audience share.

Sydney

Melbourne: SCA dominates market

SCA's Triple M has retained its title as top of the FM breakfast station despite shedding 1.1 percentage points over the period. The station drew an 8.4% audience share, just ahead of stablemate FoxFM on 7.4%.

3AW topped the FM and AM breakfast segments with a 19.8% audience share after gaining 0.7 percentage points over the period. It was followed by ABC774, which gained 0.1 percentage points over the period to 14.9%.

SCA also performed well in drive time, with Fox FM ranking number one in the segment with a 11.3% audience share, despite a dip of 1.5 percentage points. It was followed by 3AW on 11.2% audience share and Nova's Kate, Time and Marty on 8.8% audience share.

ARN's Kiis 101.1 had a relatively stable survey period, increasing 1.1 percentage points in breakfast to 5.7%, but dipping 0.2 percentage points in drive to 6.3%.

Melbourne

Brisbane: Nova extends lead in breakfast and drive

Nova 106.9 has continued to put distance between itself and its rivals with a total audience share of 14.4%, up 0.7 percentage points over the period.

In breakfast, the station topped the leaderboard with a 14.8% audience share after an increase of 1.3 percentage points. It was followed by Kiis' 97.3FM on 12.3% (up 0.9 percentage points) and ABC612 on 11.6% (down 1.2 percentage points).

In drive, Nova increased 0.6 percentage points to a 17.1% audience share, well ahead of SCA's Hit 105 with 13.7%, Kiis' 97.3FM with 10.2% and ABC's Triple J on 10%.

brisbane

Adelaide: ABC retains breakfast crown

ABC891 has continued its run at the top of the breakfast pile despite shedding 0.3 percentage points to a 16.3% audience share. It was followed by Mix102.3 on 13.5% (up 2.1 percentage points) and Fiveaa on 11.0% (down 2.1 percentage points).

Mix102.3 topped drive time with a 12.4% audience share despite remaining flat from the previous period. It was followed by Nova on 12.2% (down 1.4 percentage points) and Triple M on 11.6% (up 3.1 percentage points).

adelaide

Perth: Mix takes drive while Nova wins breakfast

Mix 94.5 has maintained its lead in drive with a 15.0% audience share, despite dropping 1.2 percentage points. The station is ahead of rivals Nova 93.7 and Hit 92.9 on 13.9% after Nova dropped 1.8 percentage points and Hit gained 0.6 percentage points.

In breakfast, Nova 93.7 reigns supreme with a 13.8% audience share after dropping 0.6 percentage points. Mix 94.5 is behind on 13.1% (down 0.5 percentage points) and ABC720 on 11.6%.  

perth

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