Pitch Wrap: World Vision, United Nations Free & Equal, Rekorderlig Cider

By AdNews | 23 July 2020

It’s hard to keep track of the account wins and losses across the industry. To help you keep on top of who has what, here’s a wrap of the pitches from the week.

World Vision Australia
Humanitarian aid organisation World Vision Australia is pitching for a new creative agency partner. Incumbent agency The Royals declined to pitch. A spokesperson from World Vision confirmed that the pitch is under way with an agency set to be chosen later this year.

United Nations Free & Equal
Host/Havas Sydney has been appointed to the United Nations’ Free & Equal (UNFE) global public information campaign for LGBTI equality following a competitive pitch against a number of US-based agencies. The Office of the United Nations High Commissioner for Human Rights (OHCHR) has engaged Host/Havas to reimagine the UNFE campaign’s website from visual and technical perspectives. The project scope includes reviewing the site’s architecture, and recommending and implementing a new digital CMS platform along with front-end design and visual identity.

Rekorderlig Cider
Global independent creative agency AnalogFolk has been appointed to international brand Rekorderlig Cider's agency roster, following a competitive pitch. AnalogFolk is tasked with creating a digital brand experience with ‘real-life’ creative elements to be included in the campaign that will launch in the coming months.

Liquid Ideas
Independent communications agency Liquid Ideas has won a number of new beverage clients. The agency has been appointed by Pernod Ricard Winemakers for brands including Jacob’s Creek, St Hugo and Church Road. It has also welcomed Lion Australia, helping launch digital pub Furphy Fridays. Other new clients include craft beer festival the Great Australian Beer SpecTAPular (GABS), Wines of Greece and Vanguard Luxury Brands.

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