No budget bounce for ABC as MasterChef maintains

James McGrath
By James McGrath | 13 May 2015
 

It would seem that viewers are no more interested in budget coverage than ABC's normal programming, with the channel grabbing just a 0.1 point bump week on week.

With the ABC's schedule dominated by the Federal Budget overnight, the big reality franchises continued to pull in strong numbers according to the OzTAM overnight preliminary estimates.

However, the Treasurer's speech to parliament brought in a viewing audience of 733,000, putting it below Nine's Love Child and Seven's Home and Away.

MasterChef held onto most of its audience from its launch episode last week, pulling in 1.21 million metro viewers against last week's 1.23 million.

Meanwhile Nine's Reno Rumble continues to pull in more viewers than Seven's House Rules.

Last night Nine's program brought in 718,000, while House Rules attracted 718,000 sets of eyeballs.

Last week the programs managed to grab 873,000 and 791,000 respectively, suggesting while MasterChef is able to maintain its audience, audience interest in the competing franchises may be on the wane.

Ten, did not repeat its winning performance of last week with Nine Network grabbing the most share with 27.1%.

Ten posted a 24.9 point share against Seven's 23.5%.

The ABC managed a 17.8 point share.

You can look at the numbers for yourself below:

 

Data © OzTAM Pty Limited 2015. The Data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM. Program performance and ranking information subject to change when not based on final program logs.

Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au

Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.

comments powered by Disqus