News Bulletin: Presto joins Foxtel subscription bundle; Cadbury becomes major partner of the 2016 Paralympic Team

By AdNews | 11 November 2015

Presto joins Foxtel subscriber suite

Foxtel subscribers will be able to receive Presto as part of their subscription under a new bundled offering for its platinum subscription.

Foxtel executive director of sales and marketing, Ed Smith, said: "As some of our most dedicated customers, we wanted to ensure that our platinum subscribers weren’t missing out, so we’re thrilled to give them access to Presto’s great SVOD content as part of their existing platinum subscription.”

Cadbury becomes major partner of 2016 Paralympic Team

Cadbury has announced it will become a major partner of the 2016 Paralympic Team as the brand seeks to bring joy to the nation through Australia's Paralympic athletes who are currently preparing to compete in one of the world’s biggest sporting events, the Rio 2016 Paralympic Games. As part of the sponsorship, Cadbury will create content that will enable Australians to support the athletes as they embark on their journey to the games.

VW to hand out prepaid credit cards to vehicle owners

Volkwagen is launching a Customer Goodwill Package in the US which will see a $500 prepaid Visa card and a $500 Dealership Card handed out to drivers impacted by the emissions cheating scandal. It is also offering free 24-hour roadside assistance for three years to affected vehicle owners.

New look for Macleay

Macleay College has relaunched its alumni program with a new brand identity created by Dashing Print. The institution, established 28 years ago, has campuses in Sydney and Melbourne and wants to attract former students to become active with the college once again and is encouraging them to support it across a range of areas. In addition to developing the new brand identity, Dashing created a series of EDMs and print collateral to support the launch.

Agency Open Haus returns

Agency Open Haus is back again, exploring what it means to be a creative in the age of technology. Hosted by Conn3cted, the event will look at how creative technologists can bring to life better experiences.The event is next week in North Sydney. Click here for details.  

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