Movers & Shakers: Woolworths, CarAdvice, Publicis Media

Paige Murphy
By Paige Murphy | 28 June 2019

It's hard to keep up with all the latest moves across media, marketing and advertising, so we've made a list. Check out the biggest moves in adland this week.

Woolworths elevates Andrew Hicks to group CMO
Woolworths Group has appointed Andrew Hicks to the role of chief marketing officer. In his new role as group CMO, Hicks will be focused on bringing together the "marketing and brand expertise" across the group to develop a better customer experience. He will report directly to Group CEO Brad Banducci, but will also retain his current Australian Food Group and Woolworths Supermarket marketing accountabilities and reporting lines. Hicks is currently director of marketing, Woolworths Food Group and Supermarkets and joined the business in 2008 as the national marketing manager of Dan Murphy's. Prior to his current role, he was GM, marketing of the Woolworths Liquor Group (WLG) in 2012. He formally moved into his role in the Food Group in 2016.

Nine names new CarAdvice CEO
Alex Parsons is the new CarAdvice CEO as Nine signals a strategic focus on the automotive publishing business. Parsons, who was previously Nine’s chief digital officer, returned to the media company in January to head up the sale of its events and entertainment division, which was finalised last month. In his new role as CarAdvice CEO, Parsons will lead the business’ growth following its merger with Drive Network which gives it reach across radio, print, digital and TV. In his previous role as digital boss at Nine, Parsons oversaw the launch of 9Now, the rebranding of ninemsn to and the creation and implementation of Nine’s data strategy. 

Publicis Media appoints head of new business and marketing
Publicis Media ANZ has appointed Helena Snowdon to the role of head of new business and marketing. Snowdon replaces Mandy Henry who has left the organisation after almost 10 years to pursue other opportunities. Snowdon has spent the majority of her career on global media agency executive teams leading new business and marketing for PHD, Maxus and iProspect. Previously based in the UK, Snowdon relocated to Australia to take on the position of managing director at Mindshare Melbourne. Most recently she has led her own business development consultancy firm in Sydney.

Ex-Nine digital sales boss joins Swift Media as CEO
Content and advertising solutions provider Swift Media has appointed former Nine digital sales boss Pippa Leary as CEO. Leary, who most recently held the role of digital sales director with Nine, will formally join Swift Media in August, replacing outgoing CEO Xavier Kris. Current director Darren Smorgon has also been appointed Non-Executive Chairman, effective immediately. Leary was also the former CEO of APEX Advertising, a joint venture between Nine and Fairfax Media. Prior to APEX. She held the role of MD of the media division at Fairfax Digital where she was responsible for the launch of WA Today, Brisbane Times, The Vine and Business Day. During her tenure at Fairfax she was also involved in the acquisitions and integrations of RSVP, Stayz, Essential Baby and Weatherzone.

Clemenger BBDO Sydney nabs 303 MullenLowe managing partner
Clemenger BBDO Sydney has appointed Brad Morris as managing partner. In the new role, Morris will focus on servicing key clients across the agency and working with the leadership team to drive the transformation agenda across the business. He joins from 303 MullenLowe where he worked in a similar role, helping to to expand the agency’s capabilities and supported the agency’s development of its interactive, innovation, customer experience, CRM, PR, social and content production offerings. During his time at 303 MullenLowe, Morris worked with clients including Netflix, Audi, eBay, Qantas, T.K. Maxx and IKEA. Prior to his move to Australia, Morris worked at digital agency POKE, before leading the brand launch of EE, the UK’s first 4G network.

Aussie expat leaves Publicis for Apple
Publicis Groupe chief creative officer and Publicis Communications president Nick law is set to depart the holding group for a new role with Apple. The Australian expat has been with the group just over a year. Prior to his time at Publicis, Law spent more than 18 years at R/GA. Publicis’ chairman and chief executive Arthur Sadoun put out letter to staff, thanking Law for his work with the group and congratulating him on his new role.

Broadsheet Media appoints sales director
Broadsheet Media has promoted Christina Voss to national sales director from her role as Melbourne’s sales director. Before joining Broadsheet a year ago, Voss had been with the publisher’s formerly external sales agency, Rockwell Media, in the same role. She has also previously worked at MCN as senior digital manager. In her new role she will be responsible for developing and driving new and existing brand partnerships.

JCDecaux promotes Queensland sales director
JCDecaux has promoted Lauren Tyler to Queensland state sales director. Tyler, who reports to general manager of sales Oliver Newton, was previously group business director at JCDecaux Brisbane. In her new role, she will lead the Brisbane sales team, manage and expand advertiser and agency relationships and help drive revenue growth in the Queensland market. Tyler has more than 10 years experience in the media business. She has worked with APN Outdoor in Brisbane, most recently as group sales manager – agency. She began her career at Mitchell & Partners as an account manager and has also worked with Bauer Media, Goa and Australian Radio Network.

ARN appoints content director
Australian Radio Network (ARN) has appointed Barry Keohane as content director for Mix 102.3 and Cruise 1323. Keohane has previously worked at Souther Cross Austereo (SCA) as assistant content director/music director and as a general manager for content in China overseeing the launch of 10 stations in markets of more than 10 million people. Most recently he was content director at ABC Adelaide. He also mentors and teaches up and coming talent in his role as head lecturer for the radio content management and leadership course with the Australian Film, Television and Radio School. Keohane will begin his role on Wednesday, 10 July.

UnLtd bolsters team to grow social impact
UnLtd, the industry’s social purpose organisation, has appointed Tiffany Damm as its first general manager for Melbourne. The appointment follow UnLtd's growth in the last two years driven by a focus on social impact partnerships between charities and corporate partners, diversifying revenue streams and greater brand awareness and recognition in the market. The team has also been strengthened by the appointment of Katie Rudge and Louise Pay as account directors in the social impact partnerships team and Bronte Mikel as events manager. The appointments will help drive UnLtd towards its goal of generating $100m in social impact value by end of 2021.

GPJ hires NZ country manager
Experiential agency George P. Johnson (GPJ) has opened an Auckland office and appointed Kiwi Tomaz Kljakovic as New Zealand country manager. Kljakovic previously headed up GPJ’s business development team in Australia, working across a wide array of global brands throughout APAC. He has also worked in senior national and regional sales and operations roles with Exhibitions and Trade Fairs, as national sales manager for IMG Culinary, senior account manager Asia Pacific at McCorkell & Associates, and as regional account director at Zomato.

EMX expands Sydney team
Digital advertising marketplace EMX announced the opening of its Sydney office with the appointment of Kate Steven and Harpreet Kibbe to newly created roles, as part of the company’s continued expansion in the Asia Pacific region. Steven joins the EMX team as director, publisher sales, APAC, where she will be responsible for working with publishers across the region to monetise the programmatic inventory sold across the network. With 15 years of industry experience, Kate has held sales and partnership roles at Bauer Media Australia and Fairfax Media. Having worked in London and the EMEA region, Harpreet Kibbe joins the team as sales director for NSW and QLD. She previously held sales and business development roles at InMobi AU and Thomson Reuters.

GOA moves into Victorian market
Queensland outdoor media provider GOA has announced it will expand into the Victorian market, appointing Paul Menary as sales director for Victoria. Menary has more than 20 years of experience in media. He has spent 16 years working at GOA in various sales management roles including most recently as sales director for Queensland. The independent outdoor media provider has recently opened its Melbourne office.

Mango bolsters experiential division
Mango is continuing to grow its experiential offering and services, appointing Chelsey Raysbrook as senior production manager. Raysbrook joins the team from the UAE, where she held production roles for major events including Abu Dhabi’s 2019 Special Olympics World Games, Dubai’s The Holy Mass Presided by The Pope, and The Formula Electrics Concerts in Saudi Arabia. Prior to this, Raysbrook delivered production for a number of UK music festivals including V Fest, Download UK, Wireless, Leeds Party in the Park, and BT London Live.

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