Movers & Shakers: GroupM, VMO, Pureprofile

By AdNews | 1 November 2019

It's hard to keep up with all the latest moves across media, marketing and advertising, so we've made a list. Check out the biggest moves in adland this week.

GroupM appoints boss for new initiative
WPP’s GroupM has named Roger Dunn as the head of its new dedicated ecommerce team in Australia. Prior to joining GroupM, Dunn worked at MediaCom, where he was head of digital, driving investment management, technology partnerships and digital product development. In his 17-year career he has spent time in agency, publisher and marketing roles.

Anthony Fitzgerald joins board
Former MCN, now known as Foxtel Media, boss Anthony Fitzgerald has joined TV analytics business Adgile Media’s new advisory board. Fitzgerald joins other experts, such as Amplified Intelligence founder and CEO Karen Nelson-Field and former global head of media for Vodafone Paul Evans. The board will act as a think tank, providing strategic guidance and counsel to Adgile Media across all facets of the company including technology, operations and global expansion.

Val Morgan Outdoor elevates sales manager
Val Morgan Outdoor (VMO) has promoted Val Morgan Cinema Group sales manager Liam O’Meara to the role of VMO Sydney sales director. O’Meara joined Val Morgan in 2016 and has worked across out of home, print and digital in his 10 year career. During his time at Val Morgan he has increased revenue growth across almost all major and independent agencies.

Born Bred adds TikToker to its team
Influencer agency Born Bred has hired TikTok influencer Thomas Cheung, known as Ricky Chainz, as head of strategy. Cheung has built an audience of 4.1 million followers in less than a year on the video-sharing app, mainly with clips of his grandmother. In his new role, Cheung is responsible for helping brands, marketers and agencies create TikTok campaigns, starting with free workshops open to the industry.

Society nabs WPP talent for new office
Integrated marketing communications agency Society has appointed Annike Morgan as group director to head up its new Sydney office next month. Morgan, most recently practice director of consumer brands at WPP’s PPR Sydney (now BCW), has close to 20 years’ experience working for national and global brands. Clients she has worked with include Emirates Airline and Wolgan Valley Resort & Spa, South African Tourism, Tourism NT, McDonald’s, Woolworths, Subway, Colgate Palmolive and Lion.

Bastion EBA finds new boss
Bastion Collective’s specialist sponsorship and experiential marketing agency Bastion EBA has named Matt McCann as CEO. McCann first joined the agency a year ago as general manager. He has also worked at companies such as The Projects, Telstra and Mindshare.

Pureprofile’s new marketing leader
Pureprofile has appointed Anna Meiler has head of sales and marketing. Meiler joins from market research company Mintel, where she was country manager for Australia and New Zealand.

WW hires OVO’s chief marketer
WW, formerly known as Weight Watchers, has named OVO’s chief marketing officer Nicole McInnes as its director of marketing and commercial for Australia and New Zealand. McInness has also worked at Woolworths and Eharmony.

Six Black Pens expands
Customer experience agency Six Black Pens (SBP) has bolstered its senior team with two new hires. Business director Helen Hollins now provides a full-time Victorian presence for SBP’s growing Melbourne client base while strategy director Emma Burn has moved from Hulsbosch to become the agency’s new head of strategy. Burn will be working across both existing and new business.

Hasbro chief customer experience officer exits
Hasbro’s first chief customer experience officer Jamie Gutfreund has left the business, according to reports. Gutfreund had been with the company for six months and was responsible for leading consumer-focused strategies to connect with consumers. Hasbro has declined to comment further on the departure.

Gumtree marketer jumps to The Fork
Gumtree’s senior marketing manager James Walmsley has joined restaurant booking service The Fork as its head of marketing. In his previous role at Gumtree, owned by Ebay, Walmsley led the marketing campaigns around the business’ rebranding. He has also worked at brands such as CUB, John West and Taubmans.

Cedar Woods names new marketing manager
Property developer Cedar Woods has appointed Matej Nvota to the role of national marketing manager. Nvota steps into the newly created role from Satterley Property Group, where he was Western Australia’s general manager of marketing. He has also worked at brands such as 3 Geeks and Vaculik Advertising.

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