Mindshare raids News Corp and Sharb Farjami's team for new CIO

By AdNews | 22 September 2014
Ashley Sheard, Nicola Lewis, Neil Robinson.

Mindshare has taken Nicola Lewis from News Corp as chief investment officer. Lewis replaces Sharb Farjami who went in the opposite direction earlier this year.

Lewis currently reports into Farjami at News Corp. She will start at the GroupM owned agency in November.

Mindshare CEO Katie Rigg-Smith said: “We are thrilled to have Nicola join us. She brings with her a wealth of experience across a range of channels, not in the least a point of view on digital integration. Nicola has a fresh perspective and we are very much looking forward to her being part of our National Leadership team.”

Lewis was promoted to the role some two and a half years ago alongside a promotions for Ashley Sheard and Neil Robinson. She was previously national digital sales director.

“It is an incredibly dynamic time across the media landscape," said Lewis, "and I am excited about the opportunity to work alongside the world class, innovative team at Mindshare, and GroupM, across some of Australia and the world’s biggest brands".

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