Apart from attending exciting events, we asked leading media execs what they love about the industry, on camera, as they walked the red carpet at the The Media Federation Awards on October 15.
Diversity and innovation were strong themes, as well as supporting new talent in the industry.
From Ikon, PHD, Slingshot, UM, Carat and the MFA, they all had plenty to say - check out the video for yourself.
Did you see these other MFA Awards questions about disruption, challenges and success?
Awards highlights were Henry Tajer being inducted into MFA's Hall of Fame, UM’s Colour Your Summer Campaign winning three awards, and Mindshare winning the Grand Prix for its #laceitup campaign for charity Youth Off The Streets.
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