KFC.
KFC Australia’s creative pitch is close to the end as Special Group competes with long-time incumbent Ogilvy.
Sources confirmed the pitch will close soon.
"From time to time, KFC may engage with different agencies on different projects within the campaign or promotions space,” a KFC Spokesperson told AdNews.
“This does not represent a shift in our long-term, valued agency partnerships.”
Ogilvy has held the creative account since 1994.
The brand has also worked with media agency Essencemediacom.
Socially-led creative agency We Are Social Australia was appointed social agency of record for KFC Australia, following a competitive pitch last year.
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