Adland, what’s your game plan?
With the appointment of Brisbane 2032 CMO Brent Hill last month, adland has officially entered a once-in-a-generation pipeline of opportunity in the lead up to the Olympic and Paralympic Games.
AdNews LIVE will return to the city on November 19 at The State Library of Queensland, bringing together industry leaders in a single-stream afternoon conference.
Don’t miss your spot – tickets are limited, book now.
A regular sell-out, the event will spotlight the shifts shaping Brisbane’s media, marketing and advertising scene — from the changing commercial landscape to new business opportunities leading to 2032.
With the fiercely competitive Brisbane agency sector experiencing headwinds this year, Khemistry will open the conference through a deep dive into its revival and how agencies can future-proof their businesses.
This will be followed by an analysis of Queensland’s accelerating growth trajectory from Deloitte, arming audiences with insights into the $70 billion economic opportunity forecast for the state.
Headlining the lineup is the newly appointed Brisbane 2032 Olympic and Paralympic Games CMO Brent Hill, Director of Strategic Engagement, Brand and Marketing Communications Rebecca Masci and Olympic & Paralympic Games Office Deputy Director-General Eugenie Buckley.
They will be joined by leading agency and brand voices including Publicis Worldwide Australia MD Simone Waugh and Youi CMO Angela Greenwood.
AdNews publisher Assia Benmedjdoub said the agenda was developed in response to overwhelming market feedback.
“Brisbane is entering a defining chapter for its creative economy and this year’s program captures both the opportunities and the challenges facing the industry,” she said. “From agency revival stories to billion-dollar growth projections and Olympic-scale pitches, the sessions are curated to give attendees an edge heading into 2025 and beyond.”
The event will run from 1pm to 6pm, featuring keynotes, panels and networking opportunities.
AdNews would like to thank its partners:
- Supporting partners: Audience360, Blis, Foxtel, Nine
- Associate partners: PubMatic, SCA
- Co-Curators: Brisbane Advertising Association (BAA), Brisbane Advertising and Design Club (BADC)
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
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