Your canine partner.
Trilby Misso Lawyers is giving a voice to an unlikely partner, canines, in a campaign via Rumble Strategic Creative.
Rumble’s original campaign ‘I Know a Lawyer’ for the compensation law specialists reminded people that since 1956, Trilby Misso Lawyers has been recommended by everyday people who care. Work mates. Gal pals. The lads. Even the lady who runs the pie van on site.
Now Trilby Misso spotlights the four-legged friends who’d be seriously affected if a workplace or motor vehicle incident stopped their bipedal best mate from throwing the ball, heading out for walkies, or whistling them onto the back of the ute.
“The impact of an injury ripples through households, routines and relationships,” said Trilby Misso Lawyers marketing and communications consultant, Marissa Marschke.
“Often it’s someone close who encourages a person to take action after an injury. This campaign brings that insight to life in a way that feels unexpected, relatable and distinctly Trilby Misso.”
The campaign is rolling out across BVOD, social, digital and high impact OOH.
“Many injured Australians are reluctant to make a claim, and that’s reinforced by category tropes that depict seeking compensation as a long and arduous battle,” said Rumble co-founder and managing partner, Remy Brassac.
“The I Know A Lawyer platform continues to resonate because it reflects the Trilby Misso difference - real, empathetic humans who also happen to have unrivalled experience in compensation law.”
CREDITS
Trilby Misso
Chief Executive Officer: Kathryn MacDonell
Marketing & Communications Consultant: Marissa Marschke
Rumble Strategic Creative
Writer: Irena Koszarycz
Art Director: Hannah Bryce
Senior Account Director: Lucy Flower
Agency Producer: Mel Ashman
Production Co: Content Lion
Director / DOP: Kareem Anti
Stills Photographer: Phoenix Wilson
Gaffer: Mungo Heath
Animal Wrangler: Heidi Mackay
Runner: Jack Boyd
Post production: XO Post
Exec Producer: Trelise Blade
Producer: Rylee Bannan
Offline Editor: Tom Antolini
Sound: Hayley Dell
