Tradie storms screens during NRL season via The Incubator

31 May 2021

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Cameron Munster, Josh Addo-Carr and Christian Welch star in the spots which celebrate the brand's support for Melbourne Storm.

NRL’s Cameron Munster, Josh Addo-Carr and Christian Welch are set to storm our screens off the field this week, starring an uproarious series of new TVCs celebrating Tradie’s proud Melbourne Storm sponsorship.

“We're extremely proud to be sponsors of the Melbourne Storm, one of the most successful clubs in NRL history, and we’re sure they’ll be great ambassadors for our Tradie body range," Tradie founder Ben Goodfellow says.

"Plus our products will help make all their victories smell even sweeter this season.”

Whether trying to squeeze three big rigs into a tiny bathtub, or unleashing an epic deodorant battle, the boys whipped up a perfect storm while showcasing Tradie’s signature body wash and deodorant range.

“The boys were game for everything we threw at them during filming, and we’re excited to show how much fun these ads are," The Incubator creative director Kyran Docker says.

The two new 15 second spots aired on national TV from Sunday 23 May.

Client - Tradie
Tradie Founder - Ben Goodfellow
Tradie Brand Manager - Simone Hyde Creative Agency – The Incubator
Account Director - Jeremy Walsh
Creative Director - Kyran Docker Copywriting - Sophie Hanlon, Sean Brisbane Production Company - Truce Films
Director - Nicholas Clifford
Executive Producer - Elise Trenorden
DOP - Joel Betts
Offline Post - Luke Dickinson
Grade/Online - Retrobox
Sound - Windmill Audio

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