'Tis the season for gift giving. Luckily Target can help... for less

10 November 2014

Advertiser: Target
Creative Agency: AJF Partnership

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Target is promising customers that it has lowered prices for good, so you can give the perfect gift for less.

Whether that gift is a water pistol for your grandson, a beach set for mum and dad or nail polish for that older brother who sits in his room listening to metal. Target has you covered.

The campaign, by AJF Partnership, continues the retailer's emphasis on getting more for less, with the tagline "Give the Perfect Gift For Less," summing up what everyone hopes will happen every year at Christmas. It also features "Give a Little Bit" by Supertramp, an adorable family giving each other presents and plenty of glitter.


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