'Tis the for convenience, sings Australia Post

14 December 2017

Advertiser: Australia Post
Creative Agency: George Patterson Y&R Melbourne

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Australia Post has cut family footage of Christmas Day and staff singing in a choir to promote its delivery services.

Australia Post is promoting the ease of its service for the busy Christmas period with a new campaign.

The two spots, from Y&R Melbourne, highlight its free shipping membership service launched last month.

Another spot stars Australia Post staff in videos delivering informational messages – sung in a choir to the tune of popular Christmas Carols.

Head of marketing Megan Hair says: “Christmas is our busiest time of year so we wanted to focus our efforts entirely on our customers and our role within their lives. The creative work represents a great evolution of last year’s highly effective campaign and we’re thrilled with the results.”

Watch all the best Christmas ads from around the globe here.


Australia Post

Head of Consumer Marketing: Megan Hair

Brand and Advertising Partner: Cathie Connors

Agency: Y&R Melbourne

Chief Creative Officer: Paul Nagy

Executive Creative Director: Jake Barrow

Snr Art Director: Chris Schoolman

Snr Copywriter: Katie Britton

Planning Director: Mike Hyde

Senior Account Manager: David Gallo

Producer: Zoe Rixon

Production Company: Truce

Director: Nicholas Clifford

Producer: Jim Wright

Editor: Tom Lock, Alek Janev

Sound Engineer: Sam Hopgood

Content Director: Hamish MacGregor

Content Creative: Phon Vongdara

Media Agency: Dentsu Mitchell

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