A TVC has launched in Canberra and Townsville on free-to-air stations.
Australian member-owned bank Defence Bank has launched a TV campaign which honours, celebrates and supports Australian Defence Force (ADF) members.
The bank serves the ADF and broader community and does work with veterans through its foundation for those dealing with anxiety, depression and PTSD .
The campaign, which was created by whiteGREY, has launched into the key markets of Canberra and Townsville.
It is running on free-to-air commercial stations Seven, Nine, Ten and SBS.
Client: Defence Bank
Director: Max Miller
Production co: Milk Films
Sound: Bang Bang
Music Supervision: Level Two Music
Executive Manager Marketing: Michael O’Reilly
Brand Creative Director: Barry Robinson