Valentine's Day

4 February 2011

Advertiser: Heinz
Creative Agency: Citrus

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Heinz-owned juice brand GC Raw has launched a Valentine's Day-themed online campaign targeting the 18 to 34-year old market.

The online campaign allows consumers to upload an image onto a microsite which then incorporates that image into a commercial. The commercial can then be emailed to their date or uploaded onto Facebook.

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