Rural Bank

1 March 2010

Advertiser: Rural Bank

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Rural Bank is launching a national advertising campaign spearheaded by two TVCs that take a unique look at farming in Australia. The campaign uses highly sophisticated imagery to capture rural life and agribusiness in a way that has not been done before and comes six months after the bank underwent a major rebrand, changing its name from Elders Rural Bank and completely overhauling its brand identity.

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