Eftpos has launched a campaign encouraging consumers to use Eftpos for everyday transactions such as juice, snacks or the daily commute.
Created by M&C Saatchi, the "Better off with Eftpos" campaign continues on from the earlier "The Way Australia Pays" campaign.
The campaign is running across out-of-home in high-impact areas in Sydney, Melbourne and Brisbane, as well as in-store with merchant co-promotion.
