Australia has managed just two shortlisted entries in the Mobile Lions with McDonald's and Durex potential winners.
Augmented Mobile Experience
'Track My Maccas', McDonald's Australia, DDB Sydney
Networked Mobile Technology
Durex Experiment Fundawear, Reckitt Benckiser, Havas Worldwide
Last year, Australia walked away empty handed at the inaugural Mobile awards ceremony after only two entries were shortlisted.
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.
Have something to say? Send us your comments using the form below or contact the writer at email@example.com
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at firstname.lastname@example.org