AdNews Newsletter
"The new measurement updates on ChatGPT Ads make this a powerful channel for agencies."
"The organisations that do this well will have a real advantage."
“By offering paid priority search ranking and boosted feed placement, Meta is encouraging a strict...
"I can say that I nearly fell off my chair when I checked in on the numbers later that night."
“Get on the tools...You'll learn more in an afternoon of poking around than a month of reading think...
"A major reason we've expanded nationally is the demand from global businesses wanting to enter into...
Social Soup's 2026 Upfront.
“This is no longer an election or a contest. It is going back in time to where one book is the gospel.”
“The concept of digitising everything has probably been turned on its head.”
Providing advertisers with access to consented audience data.
Reddit, SBS and Meta.
"The vibe and the mood of the industry right now is very concerning, because ad revenue is falling."
Formerly of Pedestrian, Pandora and ARN.
”People still crave and desire that real human connection."
"We've done a few tests that have indicated that we have the ability absolutely to be a full funnel...