AdNews Newsletter
"If you want to be the best, you have to create it, you can’t copy."
Forcing big tech companies pay for news content.
“Our hope is that it’s going to be in Australia sometime during the second half.”
"Just like I chose to put on these shoes today, you can choose to embed creativity in everything you...
" ... creating a new way for businesses to connect with their customers."
"We wanted to dispel the myths and show that it’s actually something to look forward to."
DDB is believed to be making cuts globally.
Heading to Cannes.
Havas study finds more me-ship than mateship.
“Our vision for iProspect is underpinned by our culture, it is the fuel that has accelerated our growth...
Creative agencies are using tech to generate, review and present ideas.
“First party data is the fuel that’s going to power exactly where we need marketing to go.”
Some of the features include screen time nudges, message limits and content controls.
Birdie, Hamburglar, Officer Big Mac and Grimace have made a comeback.
Chief strategy officer Simon Wassef is “bullish”.
