YouTube has announced that it will start supporting 360 degree video footage, which will allow users to record and view all 360-degrees of their surroundings.
The Google-owned video site will be working with crowd-funded startup Giroptic. The French company was born from Kickstarter, where the startup's flagship product, the 360 cam, exceeded its $150,000 fundrasing goal by $1.25 million.
According to technology website psfk, Giroptic's 360 cam is due to ship in May 2015 and is set to retail for US$499.
The 360 cam is waterproof and an optional goggle accessory will protect the three lenses from water. Each custom-made lens will cover 185 degrees. The 360 cam is set to compete in the sports camera market against the likes of the highly successful GoPro.
Google's entry to 360 fray comes after Qantas and Samsung announced yesterday a partnership to create an in-flight virtual reality experience using Samsung's mobile Oculus technology.
The brands have launched a trial entertainment service that uses Samsung virtual reality (VR) technology to give customers a three-dimensional experience in a 360-degree style interactive format.
Qantas will become the only airline to offer a virtual reality entertainment experience in-flight.
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