WATCH - Starcom’s new hype reel

Chris Pash
By Chris Pash | 25 November 2020

Starcom Australia, under the leadership of Nick Keenan who was appointed CEO in March, has unveiled its new positioning and strengthened agency structure.

"To further enhance our positioning and point of differentiation in the market, we’ve combined People Powered Growth with
the best of our existing strategic framework. Globally, Starcom is known as the Human Experience Company," says  Keenan, who came to Starcom from Red Rooster.

"This is who we are, and People Powered Growth is what we deliver. We believe the growth opportunity lies in people – understanding and anticipating human desires to create experiences of value.”

Starcom’s new hype reel: 

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