Wade James.
oOh!media has appointed Wade James group sales director.
He returns to oOh!, where he had held senior roles including national head of agency sales, from atn (Australian Traffic Network) where he was in a contract role as group sales director.
“We’ve built a clear strategic direction to ensure we create value for our customers, backed by market-leading products and a highly engaged team,” oOh! chief revenue officer Mark Fairhurst said.
“Having someone of Wade’s calibre and deep understanding of OOH media return to oOh! is a huge asset.
“He brings proven leadership, trusted agency and client relationships, and a strong alignment with our customer-first approach.”
He will work with oOh!’s national sales leaders.
His broader career includes senior positions at APN Outdoor, DMG Radio and he is also a Melbourne board member for the media industry’s social purpose organisation, UnLtd.
“I'm thrilled and incredibly excited to be returning to oOh! at such a pivotal time for the OOH sector,” James said.
“In a period where the channel is seeing outstanding growth, the amazing opportunity to rejoin a team that is passionate about driving meaningful results for clients, is something that I'm really looking forward to.”
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